2020 Survey
Full Report
We surveyed the general public to understand their attitudes and interests regarding space, science, and NASA.
This survey is to inform the NASA.gov Web Modernization content strategy & UX effort by better understanding the goals, needs, drivers and motivations of NASA’s audience, as they relate to space and science. This ensures the web modernization efforts are grounded in, and designed for, the needs of its audience.
This report outlines the findings from our survey of the general public. This report also includes deep dives on specific groups, including K-12 teachers and students, women, those with disabilities or accessibility challenges, and those uninterested in science and space topics.